Stop being measured against industry averages. Own every sale, every campaign, every margin movement — and let it work harder for you over time.
The problem
Benchmarks, "industry ROAS", smart bidding — they're all trained on aggregated behaviour from thousands of stores. Not yours. Every recommendation is a regression toward the mean. That's not a strategy. That's averaging.
Your ad platforms optimise toward their model, trained on millions of advertisers. You're an average input.
Benchmarks tell you what "good" looks like for a theoretical store — not your customers, your margins, your seasonality.
When you pause ads, you lose the learning. When you change platforms, you start from zero.
Your data lives on someone else's server, and is used to train models that serve your competitors too.
Every order, every campaign, every margin — stored, owned, and compounding. Your 12 months of data is smarter than day one.
Patterns specific to your customer base: which channels acquire buyers who actually repurchase, which products have the highest real LTV.
Your learning doesn't disappear when you pause a campaign. It informs the next one. Your moat grows.
Insights derived from your actual numbers — contribution margin, real ROAS, customer LTV — not industry proxies.
How it compounds
Most tools show you a snapshot. Merchint builds an accumulating picture of how your specific store behaves — and gets sharper every week.
Shopify, Google Ads, and Meta Ads linked. Every order, campaign, and spend synced automatically.
Actual blended ROAS, contribution margin per order, and real ad cost — not platform-claimed numbers.
LTV by channel, margin by product type, sell-through by collection — specific to your store's reality, not an industry benchmark.
One daily action from your data — scale this campaign, send this email, clear this stock. Each outcome feeds the next recommendation.
Unlock the black box
What's included
Shopify revenue divided by total ad spend across all channels. The number your ad platforms never show you.
Revenue minus ad spend minus COGS. The real profitability metric. Tracked daily, by channel, over time.
Visual daily ceiling of what total costs can be before you're unprofitable. Scale with confidence.
Lifetime value from actual order history — not projected from industry averages. Your customers, your numbers.
One clear recommendation each day derived from your data. Not alerts. Not noise. One thing to act on.
Shopify-verified revenue mapped to your ad channels. No credit-claiming, no overlap. One ground truth.
Get set up before we go live. Email james@merchint.ai and we'll have you running within 24 hours.
Shopify app · Works with Google Ads + Meta Ads · From $49 USD/month